
Hi, I’m Paul!
As a creator and marketer for over 15 years, I thrive on collaboration and partnership to help bring ideas to life. But it doesn’t count to just be creative, you need to know which tools to use and which steps to take to get there.
Let’s take that journey together.
Background
Advocacy & Art

My non profit, Dear Hope, ran from 2015-2019 and focused on mental health advocacy through story telling and art. The work I did brought 100K people through the site and led to me being a speaker at the 2016 Mental Health America Conference where I sat on a panel with the now very famous Ms. Rachel.
Full Production Experience

With a background in media production, the backbone of Falcone Creative Services is tied around photo, video, and web design. We know each industry is different, and have worked with small businesses, non-profits, musicians, weddings, manufacturers, e-commerce and more.
Support and Partnership

We pride ourselves in partnering with smaller businesses and entrepreneurs who lack the knowledge or manpower to get different marketing, brand, or business goals off the ground. Our clients often feel like we are more partners than hired hands, and we wouldn’t have it any other way.
My Story

I’ve been working in all things collaborative and creative since I can remember. What started as songs and poetry evolved into photo, video, web, and more across my career. Two of my earliest creative endeavors involved releasing an album under two different bands, Dear Hope by Scan the Sky and We Must Be Broken by Sleep Season.
I would later repurpose those names into a non-profit, Dear Hope (wemustbebroken.com), that I ran from 2014-2019. The project, which focused on mental health advocacy through story telling and art, connected me with people around the world and brought 100,000 readers through the website. Displayed were individuals’ creations related to mental health, from poetry to sculptures, art to music, and prose with honest portrayals of their struggles and triumphs. The logo for Dear Hope was a variation of Sleep Season’s album, a broken light bulb hanging from strings.

The work brought me to speak at schools and conferences, most notably being Mental Health America’s 2016 conference: Media, Messaging, and Mental Health. I was invited to participate on a panel with the now famous Ms. Rachel, who was doing mental health work at the time. Following the conference I was highlighted as one of three advocates in the article “Get Inspired by 3 Mental Health Advocates” by Vanguard Communications, where I was listed next to US Representative Patrick Kennedy and Actor Chris Wood.
Towards the end of my journey with Dear Hope, I felt conflicted with both providing a service I cared deeply for, and the realities of needing to monetize it in order to build a career. Because my intention was always to create community, highlight conversations about mental health, and provide a creative outlet for others, I decided to close the chapter on Dear Hope. Shortly after, I pivoted to working in marketing and creative projects full time outside of the mental health field. I’ve spent the last ten years working in marketing and creative positions in-house and at agencies while building Falcone Creative Services.

The logo, once again, is a piece of my history. Instead of a broken upside down bulb with a tree, it is now upright, signaling an idea, growth, and wonder. Art and the creative process are iterative. I’m no stranger to throwing ideas away and starting new, or finding the single good piece of a road traveled to then use as the next starting point. At Falcone Creative Services, we work with you collaboratively to bring your ideas to life, and we’re committed to keep at it until we get it right.